古泰spa及其延伸品牌顾莱(GoodLife)近期有些出圈,这让作为古泰品牌战略合作设计方的我们与有荣焉。
用设计为空间赋能,是黄际豪设计的初心所在也是矢志不渝的追求,商业空间的“能”自然就体现在能盈利、能发展、能突破。
位于嘉宏振兴大厦的古泰高空spa是该品牌重点打造的高端产品,之前几个案例的成功并没有让设计团队成竹于胸,反而在设计过程中如履薄冰。
“古法疗芳”、“泰式风情”、“城市社区型实体经济模型”、“小空间高效经营”、“网红经济”等等都是在之前项目中有过的设计理念,但随着古泰品牌的迅速发展以及对该商业形态的不断探索和研究,总会有很多新的东西出现在设计团队的头脑风暴中。
这一次的设计风格,我们总结为:“延续 & 创新”。
The design style of this time is summarized as "Continuation & Innovation".
入口预进区与过道等区域,作为过渡空间,采用的深红色漆面是古泰典型的vi色系,而这个色系本身就有来自清迈红砖的灵感。在相对幽静的光线下,与绿色植物的碰撞中,显得更加深邃而有质感。 As the transition space, the dark red paint used in the entrance pre entry area and aisle space is the typical VI color system of GoodThai, and this color system itself has the inspiration from the red brick of Chiang Mai. In the relatively quiet light, the collision with green plants is more profound and textural.
软装陈设上面,我们的思路是“延续”,跟以往的古泰产品保持着一致。每一处的物件,都源于我们对空间的理解。东南亚五国,都是从农业,手工业发展而来的,至今还保留着各种传统工艺,比如编织工艺,木器,纺织,印染等传统手工业的习惯,且宗教氛围浓厚。正是由于这样的历史积累,才有了东南亚璀璨的文明。在挑选软装饰品的时候,虽不是古董,但每件都有其功能与意义。 In terms of soft furnishings, our idea is "continuation", which is consistent with the previous gutai products. Every object comes from our understanding of space. For example, the handicraft industry in Southeast Asia has a strong tradition of printing and dyeing, and the weaving industry has retained a strong atmosphere. It is precisely because of this historical accumulation that there is a bright civilization in Southeast Asia. When choosing soft decorations, although they are not antiques, each has its function and significance.